This technical service assists existing companies in identifying new product development opportunities and introduce under utilized products into more value-added markets.

CONNECT WITH AN ACCELERATED BUSINESS PROCESS

Gain a deeper understanding of your product opportunities and enhance your market position with this proprietary business process accelerator. Assisted by the University of Wisconsin-Parkside and other select academic, business and government partners, this technical service helps existing companies identify new product development opportunities. It can also introduce under utilized products to more value-added markets.

The CATI inova DRIVE process:
• Assess your company’s current market situation
• Facilitate ideation sessions and develop recommendations
• Evaluate alternatives through market research and business acumen
• Develop new in-house technology opportunities linked to a long-term product/market strategy

“Vista International Packaging, LLC was searching for an outside resource, a ‘think tank’ for innovation and development of a ‘technology strategy’ to accelerate the process on new product introduction.  CATI came to the rescue.  The relationship between Vista and CATI has evolved into a strategic partnership that will flesh out new market new opportunities in food packaging.  Vista’s goal is to be an industry leader and drive profitable revenue growth through innovation and offer value-added packaging to the food industry.  I feel we can accomplish our strategic goals with CATI on the team!”

David Hagman, President & CEO Vista International Packaging, LLC